By Staff
TVNewsCheck, February 26, 2014 12:04 PM EST
Sprout announced today the launch of Sprout NOW, giving subscribers access to its content anywhere, anytime, on any device. Now, preschoolers and their families will be able to access all of their favorite Sprout series, including original programming like The Chica Show and Noodle and Doodle, a library of gold standard series, including Caillou and Sesame Street, and U.S. exclusives including Lazytown and Tree Fu Tom via www.Sproutonline.com/now and through Sprout NOW, currently available in Appleโs app store.
Sprout NOW, which derives its name from the Bravo NOW app, offers Sproutโs live linear stream of programming as well as full episodes on demand and more.
NBCUniversal said the launch marks an important step in its โlong-term strategy to provide both viewers and marketers with a user friendly way to engage with its content on multiple platforms.โ Launching today for iOS, Sprout NOW will be available in an Android version later this year.
โSprout was originally conceived as a multi-platform destination for preschoolers and their caregivers, and itโs always been a cornerstone of our strategy to ensure our series and content are available wherever families are,โ said Sandy Wax, president of Sprout. โSprout NOW delivers on our commitment to provide Sproutโs much loved programming anytime and anyplace.โ
โSprout NOW is yet another example of NBCUniversalโs commitment to TV Everywhere, engaging viewers with quality content on multiple platforms,โ said Ron Lamprecht, EVP, NBCUniversal Digital Distribution. โSprout is now among many of NBCUniversalโs valued networks that offer content to its distribution partners and our viewers wherever and whenever they want it.โ
TV Everywhere is available on an authenticated basis to subscribers of participating MVPDs. Fans can access long-form content through Sproutโs digital touchpoints on PCs, smartphones and tablets, and may also be able to access through the apps and websites of participating cable, satellite, and telco services, via TV Everywhere, including AT&T U-verseยฎ TV, BrightHouse, Cablevisionโs Optimum TV, Charter, Comcastโs Xfinity TV, Cox Communications, DIRECTV, Mediacom, Time Warner Cable, Verizon FiOS, and Wide Open West (WOW).
http://www.tvnewscheck.com/article/7...-tv-everywhere
TVNewsCheck, February 26, 2014 12:04 PM EST
Sprout announced today the launch of Sprout NOW, giving subscribers access to its content anywhere, anytime, on any device. Now, preschoolers and their families will be able to access all of their favorite Sprout series, including original programming like The Chica Show and Noodle and Doodle, a library of gold standard series, including Caillou and Sesame Street, and U.S. exclusives including Lazytown and Tree Fu Tom via www.Sproutonline.com/now and through Sprout NOW, currently available in Appleโs app store.
Sprout NOW, which derives its name from the Bravo NOW app, offers Sproutโs live linear stream of programming as well as full episodes on demand and more.
NBCUniversal said the launch marks an important step in its โlong-term strategy to provide both viewers and marketers with a user friendly way to engage with its content on multiple platforms.โ Launching today for iOS, Sprout NOW will be available in an Android version later this year.
โSprout was originally conceived as a multi-platform destination for preschoolers and their caregivers, and itโs always been a cornerstone of our strategy to ensure our series and content are available wherever families are,โ said Sandy Wax, president of Sprout. โSprout NOW delivers on our commitment to provide Sproutโs much loved programming anytime and anyplace.โ
โSprout NOW is yet another example of NBCUniversalโs commitment to TV Everywhere, engaging viewers with quality content on multiple platforms,โ said Ron Lamprecht, EVP, NBCUniversal Digital Distribution. โSprout is now among many of NBCUniversalโs valued networks that offer content to its distribution partners and our viewers wherever and whenever they want it.โ
TV Everywhere is available on an authenticated basis to subscribers of participating MVPDs. Fans can access long-form content through Sproutโs digital touchpoints on PCs, smartphones and tablets, and may also be able to access through the apps and websites of participating cable, satellite, and telco services, via TV Everywhere, including AT&T U-verseยฎ TV, BrightHouse, Cablevisionโs Optimum TV, Charter, Comcastโs Xfinity TV, Cox Communications, DIRECTV, Mediacom, Time Warner Cable, Verizon FiOS, and Wide Open West (WOW).
http://www.tvnewscheck.com/article/7...-tv-everywhere
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