LazyTown moves the world (2008)

Magnús Scheving started LazyTown in 1995 with the aim of encouraging children and their families to live a healthy lifestyle in a fun way. After years of continuous success in Iceland, sales of fruits and vegetables increased by 22 percent, among other things, following the LazyTown Energy Campaign. About four years ago, in 2004, the actual expansion of LazyTown began, and now it is a world-renowned brand that is steadily strengthening its position as the only international brand dedicated to the...

Written by Maria Suurballe
Play The Game Magazine. October 28, 2008 The Icelandic fitness champion, filmmaker and creator of LazyTown, Magnús Scheving, has convinced children around the world to pick fruit and water instead of chocolate and soda water. The recipe is the idea of LazyTown, the ingredients are a combination of play and positive stimulus. For more than ten years, Magnús Scheving has literally jumped and hopped around in Icelandic schools, and he has made handstands and back handsprings in all the kindergartens of the saga island. All in order to teach Icelandic kids and their families a more healthy and active lifestyle. Children run, they jump, they bend, and they move without thinking about it....

This Is Lancashire. 27th October 2008 The Bolton actress behind Bessie BusyBody in the hit children’s TV show LazyTown has been particularly busy for the past few months. Julie Westwood, who both voices and operates the puppet character in the popular C-Beebies series, has been spending her spare time during the national LazyTown tour arranging for the opening of a new gallery in the town centre. Her biggest challenge has been hunting for the artwork to fill it....

Written by John Gaudiosi
Unreal Technology 2008 Epic Games’ Unreal Engine 3 (UE3) has already taken hold of the videogame industry, powering top games from game publishers like Electronic Arts, Sega, Midway Games, Capcom, Activision, and Sony Online Entertainment. Now, Hollywood can take notice, as the children's hit TV series, "LazyTown," is the first show utilizing the same powerful game technology to breathe life into its blend of live action, puppetry and computer-generated content. Produced and occasionally directed by Dutch television and film maker Raymond P. Le Gué, "LazyTown" currently airs around the world, including on Nickelodeon and Noggin in the U.S....

The Bolton News. 7th March 2008 For actress Julie Westwood, the trip from Bolton to Iceland is a familiar one. The TV star has just packed her bags and will today embark on the annual journey, which will see her become one of the most popular characters on children's TV. Since 2004, she has played Bessie Busybody in the hit C-Beebies TV show LazyTown. Every year, she spends time in studios just outside Reykjavik where the hit show is created. Julie is both the voice, played with a mid-American drawl, and the operator behind the character in the international series which combines computer generated images, puppets and live characters. "It's all great fun", she explained, just prior to her latest seven-week filming trip, "and I just love Iceland - it's fabulous!"...

Getlazy in association with LazyTown LiveJournal, December 2007


Question 1: "We have noticed that Julianna who plays Stephanie is growing up rather quickly and seems to be a tall girl now. Will you carry on using the current actress, or will there come a point in time when you need to get a replacement actress?

Magnus: We were so lucky when we found Julianna Rose Mauriello. She brought so much to the show. Like everyone else, she gets older. With regards to...

LazyTown Live! in the UK 2007 An Icelandic export created by Magnus Scheving, children’s TV series LazyTown has become hugely popular in the UK during the last year or so. The characters of above average super hero Sportacus and his ever so pink singing and dancing friend Stephanie have cleverly captured the imaginations of both boys and girls, hence the oodles of costumed mini-versions present at the Apollo. ...

Written by Kebo
AVID, July 5, 2007 For those adults struggling to convince their children that fitness can be fun, the idea that television can be part of the solution seems unlikely. And yet, LazyTown , one of the fastest selling children’s programs in history, is doing just that. Syndicated to 103 countries in a mere 18 months, LazyTown is reaching a global audience with an entertaining yet educational message about the importance of exercise and nutrition. ...

Band Pro. April 2007

"For LazyTown, we needed lenses that would pump the image as little as possible while pulling the focus", explains cinematographer Tómas Örn Tómasson. "We also needed sharp, high resolution lenses for a good, high quality key when we shoot on green screen. The Zeiss DigiPrimes were perfect."...